In this bonus training ripped from Smart Email Marketing 2.0, Social Media Director Laura Palladino gives an unvarnished review of how BOOM!’s monthly emails actually performed.
BOOM! Just passed $100 million dollars in total revenue, and we had our best year ever in 2020 with $31MM — but wanna know what’s really amazing?
Email accounts for a quarter of that revenue!
There’s one secret to getting results like these and it’s something your business can do whether you sent 100 or 100,000,000 emails last month.
Sit down and give yourself a performance review!
Every month BOOM! Social Media Director Laura Palladino audits BOOM!’s email performance to see what we should do more of and what we need to fix.
Laura records these reviews (we call them “How’d We Do”s) as bonus content for Smart Email Marketing 2.0, our comprehensive course about building a winning email strategy.
For the first-time ever, we’re making this bonus content available to you for free! You can watch Laura:
- Critique Our 6 Email Campaigns (More than 50 Emails) from Our 2020 Holiday Promotion
- Review a Complete Breakdown of the Emails We Sent
- Share her Trick to Avoid Campaign Fatigue - it's All About Blending Blog Content with Sales Copy
- Teach you How to Fix High Bounce Rates with Segmentation
- PLUS! You Can Swipe 51 of BOOM!’s Holiday Emails for Inspiration
While our courses always showcase proven strategies, there are a lot of ideas that end up on the cutting room floor!
We’re giving you a chance to see the good, the bad, and the ugly of our email marketing strategy.
So hop behind the scenes with Laura right now and check out our latest “How’d We Do” segment.
Laura Palladino is the Social Media Director for BOOM! and a course instructor for Smart Marketer. She is responsible for overseeing content delivery to an email list of over 560K subscribers and 350K social followers and has helped scale BOOM! to $100+ million in total revenue.
As an educator for Smart Marketer, she has created courses covering email, social media, and content marketing and spoken on stages all over the country.
In this 6-module training, Ezra Firestone breaks down the entire email marketing system he uses in his $100+ million ecommerce business and shows you how to leverage it to grow your brand.
In SEM 2.0, you’ll learn how to generate new subscribers and engage them with content, then copy Ezra’s most profitable campaigns for converting new customers, creating repeat customers, and running lucrative “sale events.”