SWIPE OUR BEST AD TEMPLATE!

The “Love-Demo-Love” Ad Formula:

Copy the Facebook Ad Template Ezra Firestone Used to Generate $2.85 Million and 36k New Customers (from 1 Cold Traffic Campaign)

Love-Demo-Love Ads are the Holy Grail of Facebook Advertising.

Hey, I'm Ezra Firestone!

I've created multiple 7- and 8-figure brands, including a Shopify store that just passed $125 million in total revenue.

This isn't my first rodeo, and I don't say this lightly:

Love-Demo-Love is my best Facebook ad template ever.

This campaign costs almost nothing to produce, works for any brand, and in just 6 months it generated nearly $3 million at a 189% return on ad spend.

That's unbelievable for cold traffic at this scale!

Most brands intentionally lose money to acquire new buyers then try to turn a profit over the customer's lifetime — and that's not a bad strategy...

But if you can convert 36,000 new customers and not lose money (or, better yet, DOUBLE your investment like we did)...

Then that's a campaign you can build a sustainable business on.

Love-Demo-Love Works For...

All Products

Ecommerce, info products, SaaS, local — you name it. I’ve shared this formula with 100s of business owners and it works across the spectrum.

All Traffic Types

This formula doesn’t just work on cold traffic. My best retargeting campaigns also use these ads to convert warm audiences and get past customers to buy again and again.

All Skill Levels

Don't have a professional advertiser on your team? Love-Demo- Love will help you start from scratch with step-by-step instructions for producing winning campaigns week in, week out.

All Budgets

Whether you're a new start-up or an established brand spending millions on Facebook ads like us, this ad formula works.

Over the years, we've run this campaign at every level of production value — from recording content on an iPhone to staging $100,000 photoshoots — and it works the same on any budget.

A lot of people are struggling to get their Facebook ads to work right now...

But at Smart Marketer, we're having our best year ever thanks to our Love-Demo-Love ads.

These Facebook ads combine a customer testimonial (Love) with a product demonstration (Demo) and then finish with another testimonial (Love). Sounds easy? It is! That's the beauty of it.

So why is this ad formula working when so many others aren't? For 2 important reasons:

Love-Demo-Love Ads Connect with Your Customers

The single most important thing in advertising — especially to cold traffic that isn't familiar with your products — is to communicate the benefits of owning your product, not its features. This means showing how your product solves your customer's problem and changes their life for the better.

Love-Demo-Love Ads Play Nice with Facebook's Algorithm

Facebook is a social platform, and the algorithm rewards ads that generate more engagement (likes, comments, and shares). And the last thing people want to do is engage with ads that look like ads, so we designed a formula to make our ads look and feel like organic posts.

By checking both boxes, our top-performing ad was able to generate 20K Likes, 4K Comments, and 3.4K Shares (not to mention $355K in sales).

Everything you need to copy my #1 Facebook campaign is included in this download, and it couldn’t be easier to implement.

Swipe your free download below and I'll show you how!

FREE DOWNLOAD

Swipe Ezra's "Love-Demo-Love" Formula

“Love-Demo-Love” Formula

responsible for Ezra Firestone's best Facebook ads

7 Real Ad Examples

with step-by- step instructions on how to copy this campaign for your brand