Has iOS 14 completely tanked your Facebook results??
You're not alone.
The entire advertising community is experiencing increased CPMs and inconsistent results, with strategies working one day and then failing the next.
It feels like we're on a traffic treadmill — running in place just to keep our results the same!
Well, at Smart Marketer, we're ready to do something about it.
That's why we joined forces with 30 top brands to publish our first "State of the Industry" report.
We're doing an in-depth audit of all our ad accounts (with $52 million in total spend) to find out what’s working across different markets. With these insights, we hope to stop tackling one-off problems and start being proactive instead of reactive.
Listen, we know these are unprecedented times and there's no magic bullet to fix these problems. We also know that individually we have very limited data to give us answers — but together, we can pool our resources and dig into the numbers to find real solutions.
And we're inviting the entire traffic community to participate. Here's how to join in on the fun: