16 weeks of strategy sessions plus over 50 new how-to implementation tutorials
New resource library, with step-by-step worksheets and fill-in-the-blank templates to guide you through every module.
Hands-on coaching and live feedback calls with professional media buyers who run millions of dollars in paid traffic.
Connect with your fellow students and expert coaches in our private Facebook group, so you never feel left behind.
This is the media-buying program that I always wished existed. I built the curriculum from the ground up, with a training session and a Q&A session each Lesson so you get both the information and the support that you need.
Learn the 8-step process that I use to be a successful media buyer (and how to avoid painfully common mistakes).
Ezra gives a masterclass on front-end sales funnels for info products, local businesses, Saas businesses and more.
Learn how to navigate Facebook’s platform and choose the right campaign structure, objectives, budgets, and bidding strategy.
Define your business avatars, determine their intent and master targeting strategies to find them on Facebook.
Learn to write for your avatars and speak to their pain points, leveraging a ton of my fill-in-the-blank templates to get you started.
Learn my process for producing great ad creative, including pairing visual with ad copy and what images build social proof.
The moment of truth! Combine the assets you created in the first six lessons and launch your winning Facebook campaign.
Learn to improve your campaigns with precision by deducing exactly what's broken, and the solutions for common (and rare) problems.
Master one of the most powerful ad types and learn how to reach back out to site visitors and warm audiences to close the sale.
Discover the What?, Why? And How? of tracking data, and how to use this information to make informed media buying decisions.
Become an expert at scaling by learning the two most powerful methods, horizontal and vertical, and when to use each.
Attend a virtual 'bot boot camp' where you’ll learn how to market via messaging apps, including a ton of proven campaigns you can deploy.
Take your newfound media buyer skills to one of the fastest growing traffic platforms with short, impactful videos for powerful retargeting.
Expand your reach and skillset by learning how adapt your newfound media buying skills to focus on intent, rather than interests.
Learn Molly's proven strategies for taking your newfound skills to the market as a in-house media buyer, a consultant, or an agency.
This training is for anyone who wants to learn the art of paid traffic, or sharpen the skills they already have.
Avoid the costly process of trial and error. This course will give you an A-Z traffic training that will put you light-years ahead of most media buyers. (Lucky you! I wish I’d found this when I was just getting started.)
This course is perfect for pros looking to sharpen their skills. You know how valuable it is to improve even one small part of your process, and I guarantee you will get a ton of new strategies to improve your ROI.
Whether you’re the owner or a team member, having a capable media buyer in-house is incredibly valuable. Without a profitable ads strategy, it can be almost impossible to grow; with the wrong one, you can make a lot of very costly mistakes.
In my experience, most clients won’t give you a lot of time or many opportunities to start delivering the goods. TMTP will help you communicate better with your team, get bigger wins and keep more accounts.
In my ad agency, I use this same exact traffic strategy for all my clients no matter what industry they’re in, so I can guarantee that the techniques in TMTP are effective in all of them. The content of your campaigns might change, but the forces of media buying don’t!